https://belmarketingdesignstudio.com Mon, 25 Sep 2023 00:40:52 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.5 https://belmarketingdesignstudio.com/how-to-influence-buying-decisions-with-emotions/ <![CDATA[Ali Taylor]]> Mon, 25 Sep 2023 00:14:54 +0000 <![CDATA[Marketing]]> <![CDATA[Messaging]]> https://belmarketingdesignstudio.com/?p=288 <![CDATA[While taking things personally in business isn't the best idea, it doesn't mean avoid emotions—which is where many professional service brands go wrong. When creating marketing campaigns to acquire new clients, most firms over-index on all the logical reasons why a prospective client should work with them while overlooking the human motivations behind their choices. What we know now is ... Read More]]> https://belmarketingdesignstudio.com/how-the-barnum-effect-can-help-attract-a-larger-audience/ <![CDATA[Ali Taylor]]> Thu, 14 Sep 2023 21:53:26 +0000 <![CDATA[Messaging]]> https://belmarketingdesignstudio.com/?p=278 <![CDATA[Ever find yourself nodding along to a generic horoscope, intrigued by how accurately it seems to decipher your life? Or maybe you've been amazed by a fortune cookie that appears to "get you." That, my friends, is the brilliance of the Barnum Effect. This psychological phenomenon works its magic by using vague, generalized statements that feel incredibly personalized, as if ... Read More]]> https://belmarketingdesignstudio.com/the-power-of-storytelling-transforming-your-business-with-storybrand/ <![CDATA[Ali Taylor]]> Mon, 14 Aug 2023 17:05:25 +0000 <![CDATA[Messaging]]> https://belmarketingdesignstudio.com/?p=257 <![CDATA[Every business wants to stand out from the crowd and make their brand memorable. One effective way to achieve this is through storytelling. Storytelling has been the primary sense-making device used to captivate audiences since the very beginning. The StoryBrand framework, created by Donald Miller, is a 7-part framework designed to help businesses leverage the power of storytelling At the ... Read More]]> https://belmarketingdesignstudio.com/the-marketing-triangle/ <![CDATA[Ali Taylor]]> Mon, 26 Jun 2023 18:52:02 +0000 <![CDATA[Uncategorized]]> https://belmarketingdesignstudio.com/?p=262 <![CDATA[Have you been scratching your head wondering why you’re not getting the results you wanted from your marketing?  Do you feel like your marketing team is trying everything but still not gaining the traction needed to meet the company’s goals?  If so, you're not alone. Many businesses struggle with this challenge.  But, don't worry, because there's an easy and effective ... Read More]]> https://belmarketingdesignstudio.com/its-not-your-customers-job-to-remember-you/ <![CDATA[Ali Taylor]]> Mon, 24 Oct 2022 19:40:12 +0000 <![CDATA[Marketing]]> https://belmarketingdesignstudio.com/?p=265 <![CDATA[It's not your customer's job to remember you. It's your responsibility to ensure they don't have a chance to forget you – or worse, ignore you. "Field of Dreams," a film about an Iowa farmer (Kevin Costner), who hears a mysterious voice in his cornfield saying, "If you build it, he will come," came out in 1989. That was 33 ... Read More]]> https://belmarketingdesignstudio.com/leveraging-buying-triggers-to-grow-smarter/ <![CDATA[Ali Taylor]]> Wed, 12 Oct 2022 19:48:16 +0000 <![CDATA[Marketing]]> https://belmarketingdesignstudio.com/?p=267 <![CDATA[As we push along into Q3 and look ahead to Q4, you're either hustling your ass off to reach your end-of-year goals or stressing about how you're going to reach your end-of-year goals. Well, stop stressing. Stop running yourself ragged too. Instead, learn to leverage the power of buying triggers to grow smarter in Q4. The New Rule Of Sales ... Read More]]> https://belmarketingdesignstudio.com/5-foolproof-ways-to-make-sure-your-audience-doesnt-forget-your-brand/ <![CDATA[Ali Taylor]]> Wed, 31 Aug 2022 20:06:55 +0000 <![CDATA[Marketing]]> https://belmarketingdesignstudio.com/?p=270 <![CDATA[  When most professional service firms think about marketing, they typically think about running campaigns to get people into their "funnel." They might run a set of ads on Google or boost some posts on Facebook or LinkedIn. Where they get frustrated is how quickly they expect results. If you've experienced similar frustration, here's why you shouldn't.  The 95-5 Rule ... Read More]]>